Why Does Microsoft Want To Buy TikTok? The Answer Is You, The Consumer, And The Data You Create - News18

TikTok is as consumer centric as it gets. In fact, this could give Microsoft a head-start in trying to understand a younger demographic of users, who will consume more services and apps in the years to come.

Source https://www.news18.com/news/tech/why-does-microsoft-want-to-buy-tiktok-the-answer-is-you-the-consumer-and-the-data-you-create-2759229.html